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Roofing CRM Software Built to Help Exterior Contractors Win More Jobs

Exterio (formerly Roof Chief) is a roofing CRM and project management platform built to help contractors communicate better, estimate jobs faster, manage leads, and win more work — supporting siding, windows, gutters, and other exterior projects in one system.

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Roof Chief is now Exterio: A New Chapter, Built on Experience

Built by the team behind Roof Chief, with over a decade of CRM experience serving exterior contractors, Exterio is an AI-native CRM built to improve sales performance without sacrificing operations or production.

Exterio helps contractors move faster with intelligent automations, follow up better with integrated communications, and present a more professional buying experience with digital sales proposals, all on a clean platform that can run the entire business.

Experience Exterio today and starting beating your competition tomorrow.

 
Trusted by hundreds of growing roofing and exterior contractors across the U.S. and Canada.


From small teams to scaling companies, contractors rely on Exterio to simplify operations, move faster, and win more work.

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LEAD AND CONTACT MANAGEMENT

Stay Organized and Never Let a Lead Slip Through the Cracks

Keep every lead and project in one place — from first call to signed contract.

Exterio helps your team stay on top of every opportunity with automated text and email sequence follow-ups, reminders, and workflows that keep jobs moving forward.

All communication is tracked automatically, giving your team a complete history of every conversation tied to each job.  

Track every stage with a clean pipeline, assign ownership, and make sure nothing falls through the cracks.

Or explore our powerful features like... 

ESTIMATING

Quote Faster. Estimate Smarter. Win More Jobs.

The fastest way to quote jobs — and win more of them.

Whether you price by the square or build detailed material and labor breakdowns, Exterio gives you both paths.

Use our quick select  generate a clean, accurate proposal in minutes, or open the full estimating workspace to build out every item, crew hour, and cost with total precision.

Exterio handles every kind of exterior estimate — roofing, siding, decks, windows, and maintenance jobs — all from the same simple workspace. However you price work, you’ll send professional estimates faster and win more bids because you respond first and look the most prepared.

Or explore our powerful features like... 

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PROFESSIONAL PROPOSALS

Fast, Professional Proposals That Win Jobs

Turn any estimate into a polished, professional proposal your customers can review and sign instantly.

Exterio’s pre-built templates are ready to go — every proposal follows a clean, consistent structure that already includes the key sections you need.

You don’t have to start from scratch or build a new layout for every job. Simply add or remove sections as needed, update details, and send. In most cases, the proposal is ready the moment your estimate is done.

Add product images, financing options, and digital signatures to help homeowners say “yes” on the spot.

You’ll stand out as the most professional contractor they’ve talked to — and close more jobs because of it.

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JOB MANAGEMENT

Keep Jobs on Track and Customers Thrilled

Calm the chaos with simple, visual job management that keeps every project organized.

From scheduling crews to tracking materials and managing updates, everything stays connected in one place.

From roofing and siding to decks, windows, gutters, and snow removal, Exterio keeps every job organized and on track. Custom job types, templates, and reporting make it easy to manage your entire exterior business in one system.

Customers can log into their Customer Portal anytime to see progress, invoices, and messages — so you spend less time chasing updates and more time finishing jobs.

Explore our powerful features like... 

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INVOICING AND PAYMENTS

Get Paid Faster — and Win Bigger Jobs

Send professional invoices, accept credit cards, ACH, and digital wallets, and offer 0% APR financing through Wisetack — all from one place.

Exterio’s built-in payments help you close more deals, collect cash faster, and keep your books in sync with QuickBooks®.

Automatic reminders and clear payment tracking make it easy for customers to pay on time and for your team to stay focused on the next job.

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US HUMAN BASED SUPPORT

Human Support, Every Step of the Way

When you choose Exteiro, you get access to helpful resources, built-in guides, and AI assistants that make learning the platform easy — but you’ll never be stuck talking to a bot when you need real help.

Every customer receives white-glove onboarding, personalized training, and unlimited access to U.S.-based support from people who know roofing. No tickets, no waiting, no hidden fees — just a team committed to your success.

Whether it’s setup, automation, or a new workflow you’re testing, we’re here to make sure you and your team succeed — every step of the way.

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Support and Awards

Fast results. Meaningful impact.

2x
Job won rate
10+
Hours saved per week
100%
US Human based support

Don't just take our word for it! Hear it from our customers.

Streamline - Customer Logo

"Our estimators love how easy it is to build out formulas for accurate estimates. It’s a tool that has really streamlined our process and made our job a lot easier."

Liz H

Director @ Streamline Roofing


Fasten Pro- Customer Logo

"The staff at Roof Chief (Exterio) is very responsive and help with anything they can. They truly take your thoughts, questions and concerns to heart and try to benefit you and your company in the best way possible!"

Amanda Rivera
Co-Owner of Fasten-Pro Roofing
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"Roof Chief helps our sales team generate accurate and professional proposals on the spot, which has helped us close more jobs."

Kevin Kropf
Co-Owner @ Stutzman & Kropf

Run Your Entire Exterior Business in One System

Lead and Communication Management

Keep every lead, call, text, and email in one place

Fast, Professional Estimates

Estimate jobs quickly and send professional proposals

Keep Production Running Smoothly

Keep projects, crews, and timelines running smoothly

Get Paid Faster

Collect payments faster with integrated invoicing and financing

Explore all of Exterio's powerful features...

Frequently Asked Questions

What is Exterio?

Exterio is an intuitive, powerful roofing CRM and project management platform built for roofing and exterior contractors 

It helps you manage leads, build estimates, schedule jobs, and collect payments — all in one place.

Built on everything we learned from Roof Chief, Exterio is a completely reimagined platform designed to help contractors move faster and stay organized without the complexity of traditional systems.

 

Is Exterio roofing software or a CRM?

Both. Exterio is a roofing CRM that also includes project management and estimating in one platform.

You can track leads, build estimates, manage production, and collect payments — without switching between multiple apps.

 

Does Exterio include estimating and job management?

Yes. Exterio includes fast estimating, scheduling, job tracking, and customer communication — all in one system.

With tools like lightning fast Good, Better, Best  and AI Property Insights, contractors can generate accurate estimates quickly and manage jobs from start to finish without leaving the platform.

How much does Exterio cost?

Exterio’s pricing is transparent and designed to grow with your business, starting as low as $199/mo.

Plans are built around your team size and needs, with no hidden fees for core features like estimating, job management, and payments.

Visit our Pricing page to see current plans and options.

Can Exterio handle payments and financing?

Yes. Exterio includes built-in payments and financing to help contractors close jobs faster.

Accept credit cards, ACH, and digital payments, and offer financing options — including 0% APR when available — to help homeowners say “yes” sooner.

How is Exterio different?

Exterio is built specifically for roofing and exterior contractors —  not generic systems built for every industry — so every feature fits how your business actually works.

It’s faster to learn, easier to customize, and powerful enough to handle roofing, siding, windows, decks, maintenance, and more in one flexible system.

Unlike many CRMs, Exterio combines estimating, proposals, payments, and financing — helping you quote faster and close more jobs.

What is the best roofing CRM software?

The best roofing CRM software helps contractors estimate jobs quickly, track every lead, and manage projects without complexity. Platforms like Exterio combine CRM, estimating, and job management in one system to help contractors win more work.

Resource Center

We share guides and reviews to help roofers sell more jobs and run a tighter business. Start with our Best Roofing CRM 2025 review, or explore the full Resource Center for more tips.